SMS Marketing allows you to reach a large number of people all at the same time. Text Messaging is an instant marketing tool, getting your message into the hands of the right audience, when you want it. Customers keep their mobile phones on hand , making it easy to communicate your message to them.
Unlike other opt-in or opt-out options, there is only one step, and besides entering a mobile number, there is rarely any personal information required up front. In the SMS marketing business, you want to make it as quick and simple to opt out as it is to opt in. This simplicity helps keep subscriber satisfaction high.
Compared to email marketing, SMS has a staggeringly high open rate. Essentially, almost every SMS sent is opened (and read), whereas only a fraction of emails sent are read.In some cases, text messages are automatically opened, where emails are not. Subscribers have a choice to open your email.
SMS Marketing is an inexpensive method of communication in comparison to traditional marketing. It will help your business to tighten your budgeting belts. Libraries are now after cutting back on Post and are using SMS as a form of communication with their customers.
With only 160 characters allowed when sending a text message this ensures that your message is clear and concise. Getting straight to the point is important , telling customers exactly what you want them to know and making it an easy read will benefit both the customer and your business.
SMS Marketing you will save a lot of time, allowing you to concentrate on other areas of the business . It is a simple and easy process. With the scheduling component of SMS you can simply organise your SMS marketing campaigns for a later date. This is a huge benefit as it allows you to manage your time efficiently.